PINK GOLDFISH KEYNOTE: AMPLIFYING WEIRDNESS AND EMBRACING WEAKNESS TO STAND OUT IN BUSINESS

Format: 45-90 minutes

Keynote Overview

True differentiation in business is rare. We are now living in an age of equivalency. Businesses need to find ways to stand out. This keynote presentation shows the seven ways to leverage what makes you unique and wonder-full in business.

Objectives

As a result of this keynote session, participants will:

  1. Tools: Get equipped with how to uncover weakness and weirdness in their DNA.
  2. Skills: Understand how to design in order amplify uniqueness.
  3. Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

Audience

This keynote is for senior management, managers and frontline staff who want to improve customer retention, drive differentiation and promote word of mouth advocacy.

Attendees will learn:

Actionable ways to enhance positioning in the marketplace.